Apple iTunes: Price Tiers for In-App Purchases

Apple has once again announced a change to the available price levels for in-app purchases for December 6, 2022:

Excerpt from Apple's announcement:

"Developers will also gain new flexibility to manage pricing globally

Apple today announced the most comprehensive upgrade to pricing capabilities since the App Store first launched, providing developers with 700 additional price points and new pricing tools that will make it easier to set prices per App Store country or region, manage foreign exchange rate changes, and more.


Under the updated App Store pricing system, all developers will have the ability to select from 900 price points, which is nearly 10 times the number of price points previously available for most apps. This includes 600 new price points to choose from, with an additional 100 higher price points available upon request. To provide developers around the world with even more flexibility, price points — which will start as low as $0.29 and, upon request, go up to $10,000 — will offer an enhanced selection of price points, increasing incrementally across price ranges (for example, every $0.10 up to $10; every $0.50 between $10 and $50; etc.). See the table below for details."


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All price tables, including for non-EU markets, can be found here.


How to change your price levels in App Store Connect:

1. To do this, log in to your App Store Connect account and open the list of in-app purchases for the desired app.
2. Select an in-app purchase from the list and open the details page.
3. In the "Pricing" section, you can define the price for the issue. Select the desired price from the drop-down menu and then save the change. Please note that some of the relevant price levels are only listed at the end of the drop-down menu. (The official list published by Apple, including all new price levels, can be found in the excerpt from Apple's announcement).
4. Make this change for all existing in-app purchases.


If you have set a new price for your editions, please also change the price in the Pegasus Workbench under the menu item "Publish" for your individual editions, and in the Google Play Console.


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